Under the slogan “Grab Your Paw Bonus,” we launched our new, comprehensive online promotion. At the heart of this campaign, dubbed “Tatzmania,” is the recently launched smartphone app.

As expected, a “wild” promotion recently kicked off at Tierwelt Herberstein. We’re staying true to our motto, “No Time for Boredom” —Tatzmania is here and won’t let boredom set in!

The bonus hunt is on!

The Tatzmania smartphone app is at the heart of the promotion; it’s the key to Herberstein’s bonus world. After downloading the app, the “hunter” collects “bonus paws”—the name given to the bonus points to be earned—before, during, and after visiting the wildlife park. For example, you earn your first paws just for visiting Herberstein, as well as for various social media shares, newsletter sign-ups, and much more. Earning bonus points has never been this easy—and this exciting.

Exclusive goodies in the Tatzen Bonus Store

Once your “paw bag” is full, head on over to the Bonus Store, where a colorful array of exclusive rewards awaits successful hunters. For example, if you’ve always wanted to experience an atmospheric midnight tour of Tierwelt Herberstein, that’s no problem if you have enough “paws.” But you can also look forward to small yet delightful treats, such as a refreshing ice cream, at the Paw Store. There’s guaranteed to be something for everyone.

With this initiative, Tierwelt Herberstein is opening an unprecedented chapter in interactive promotion, aiming to continue offering a holistic experience in the future.