Under the slogan “Grab Your Paw Bonus,” we launched our new, comprehensive online promotion. At the heart of this campaign, dubbed “Tatzmania,” is the recently launched smartphone app.

As expected, a “wild” promotion recently kicked off at Tierwelt Herberstein . We’re staying true to our motto, “No Time for Boredom” —Tatzmania is here, and it won’t let boredom set in!

The bonus hunt is on!

The Tatzmania smartphone app is at the heart of the promotion; it’s the key to Herberstein’s bonus world. After downloading the app, the “hunter” collects “bonus paws”—the name given to the bonus points to be earned—before, during, and after visiting the wildlife park. For example, you earn your first paws just for visiting Herberstein, as well as for various social media shares, newsletter sign-ups, and much more. Earning bonus points has never been this easy—and this exciting.

Exclusive goodies in the Tatzen Bonus Store

Once your paw bag is full, head over to the Bonus Store, where a colorful assortment of exclusive rewards awaits the successful hunter. For example, if you’ve always wanted to experience an atmospheric midnight tour of the “ Tierwelt Herberstein ,” that’s no problem if you have enough “Tatzens.” But you can also look forward to small yet delightful treats, such as a refreshing ice cream, at the “Tatzens” Store. There’s guaranteed to be something for everyone.

The “ Tierwelt Herberstein ” is thus opening an unprecedented chapter in interactive promotion, with the goal of continuing to offer a holistic experience in the future.